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Backlinks as the name suggest is a link which backs up your website, that means it is a link on a web page that is directed to your website. What are Backlinks, they are incoming links to a webpage. Backlinks of a website is calculated by Search Engines when ranking any website, hence they are way more valuable than anything.

What are Backlinks, actually they are of two types:

  1. Positive Backlink
  2. Negative Backlink

Positive backlinks are backlinks which are from a reputative website or you can say from an authoritative website which has its Domain and Page Authority to some extent.

Negative Backlinks are those backlinks which are from a spammy website or from a website which is penalized from Google or search engines or from a unrelated content website.


You should try to get some positive backlinks for your website. They are very important and cannot be ignored.